Lecture: How Baling Hay Prepared Me to Become the Coffee 'Bean Baron'

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Date/Time:Wednesday, 07 Oct 2015 at 6:30 pm
Location:Dolezal Auditorium, 127 Curtiss Hall
Cost:Free
Contact:
Phone:515-294-9934
Channel:Lecture Series
Categories:Lectures Student activities
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Danny O'Neill is the owner and founder of The Roasterie Coffee, Inc., and a graduate of Iowa State. The William K Deal Leadership Lecture and part of CALS Week.

"Everything I needed to know about building a coffee company I learned on a hay rack," says O'Neill, who grew up the middle of ten children in Denison, Iowa. He credits a trip to Costa Rica as a high school foreign exchange student as the event that inspired his career path.

O'Neill graduated from Iowa State with a double major in International Studies and Political Science and for the next ten years worked in sales and marketing, including with a large multinational corporation. He then took the leap and started roasting coffee in the basement of his home in 1995. The specialty coffee roasting company now services espresso bars and coffee houses, fine restaurants, high-end grocers, offices and retail accounts and includes three Roasterie Cafes.

For more information, visit the Lectures Program website.