Lecture: Trend Forecasting - Fashion Show Judge Lorynn Divita
|Date/Time:||Friday, 01 Apr 2016 at 4:00 pm|
|Location:||Dolezal Auditorium, 127 Curtiss Hall|
|Channel:||ISU Lecture Series|
|Categories:||Lectures Student activities|
|Actions:||Download iCal/vCal | Email Reminder|
How do retailers decide what products to feature in their stores? How do cultural influences, consumer research and social media factor into trends. Divita is the author of the fourth edition of Fashion Forecasting and will be a guest judge at this year's Iowa State Fashion Show. She has a PhD in textile products marketing from the University of North Carolina Greensboro.